I was reading this article about a Seattle author who promoted a novel by stapling the same poem to utility poles over and over again. I actually read the novel last year because I saw the poem posters on the street but I didn’t realize it was such a methodical plan until I read this article.
https://www.postalley.org/2024/01/21/old-school-taking-to-the-streets-to-publicize-a-book/
by Correct-Habit-423